Real-time AI instead of guesswork - see immediately what moves buyers and what closes.
The online course for sales and marketing managers who want touse artificial intelligence to win new customers, identify trends early on and position their offering perfectly on the market.
👉 Secure your place on the free webinar now - limited to 50 participants
The solution: Smart Market Fit
You will learn how to use modern AI tools to understand your market environment, analyze target groups, identify trends and build your positioning on facts instead of gut feeling.
6 modules that will revolutionize your understanding of the market
Overview of the Smart Market Fit course
Module 1: Strategic basis
Goal: You understand why 80% of companies fail in the market - and how you can avoid being one of them.
Contents:
- The three invisible levels of market fit: customer, offer, market environment
- Typical symptoms of a "lack of fit" in sales and marketing
- Introduction to the AI-supported market fit process
- Your current status - "Fit or friction?"
Result: You recognize where your weak points in market understanding lie and receive a clear roadmap to eliminate them.
Module 2: Target group analysis with AI
Objective: You will learn how to use AI tools to create in-depth psychological customer profiles - and speak the language of your target group.
Contents:
- Analyze customer needs and motives with ChatGPT, Claude & Co.
- Automate keyword and forum research
- Recognizing emotional triggers and objections
- Create data-based buyer personas
Result: You receive a precise, data-based profile of your target group - including language, motives and decision-making logic.
Module 3: Industry focus
Objective: You find the most profitable industries and segments for your offering.
Contents:
- AI-supported industry analysis (Perplexity, ChatGPT & Statista)
- Correctly interpreting growth indicators and demand signals
- Framework: Industry evaluation according to profitability, demand, entry hurdle
- Practice: Create your "opportunity map" with AI in 30 minutes
Result: You recognize which markets are worthwhile - and in which you should stop wasting energy.
Module 4: Competitive analysis with AI
Goal: You understand what your competitors are doing - and how you can position yourself more intelligently.
Contents:
- AI tools for monitoring the competition: websites, ads, positioning, SEO
- Automated evaluation of marketing and sales strategies
- Visualization with the "Competitive Matrix" in competition
- Practice: Create your personal competition radar using your criteria
Result: You recognize where you can stand out - and use competitor data as a strategic advantage.
Module 5: Trend scouting with AI
Objective: You will develop an early warning system for new opportunities and trends.
Contents:
- Trend detection with Google Trends, Exploding Topics & Social Listening
- Evaluation system: Relevant trend or short-term hype?
- Trend-to-action framework: from insight to product adaptation
- Practical example: 40% more inquiries thanks to AI trend analysis
Result: You are always two steps ahead, recognize topics early - and use them before others react.
Module 6: Implementation & optimization
Goal: You build a repeatable system that makes you smarter all the time.
Contents:
- From analysis to implementation: integration in sales & marketing
- KPI set for market fit and growth analysis of the offering
- AI feedback loops and monitoring processes
- Final checklist: "Your 90-day action plan" and how to actively implement it.
Result: In future, you will work with a system instead of intuition - data-based, clear and scalable.
Bonus area: AI toolbox for decision-makers
- Collection of prompts for market analyses, target group research and trend scouting
- Checklists for regular market fit reviews
- Framework: "When human, when machine?"
- Quicklink library for all tools
Bonus: Prompt library
12 ready-to-use commands for target group analysis, pain point mining, purchase motive recognition and copywriting hooks.
Your market is changing - recognize the opportunities in good time so that the following does not happen to you:
If your campaigns are losing reach, leads are becoming more expensive and you no longer know what the market is responding to - then the problem is not marketing, but a lack of market intelligence.
Most companies:
❌ guess their target group needs instead of measuring them,
❌ only recognize new opportunities when competitors are already exploiting them
❌ and invest weeks in research that AI could do in hours.
The result: decisions made too late, wrong priorities, missed sales potential.
Successes of previous participants
The SMF course is the unique program that scores with practical applications of AI use in sales and marketing and is not comparable to any other course or coaching in the German-speaking market.
Here are a few customer references that we actively support:
„The bloola Smart Market Fit approach has fundamentally transformed our IT service offerings and helped us identify clearly defined niches with genuine market opportunities.
Instead of interchangeable services, we now develop targeted offerings that stem directly from customer needs and concrete use cases. For us, Smart Market Fit was the decisive lever that transformed us from a traditional IT service provider into a strategic problem solver.“
Jörg Meier, IT Services Meier
"With bloola's expertise and the workshops, we were able to quickly harness intelligent technologies and use automation. It was all straightforward and took just a few weeks.
With the Smart Market Fit, we were able to analyze our competitors very effectively and identify added value for us."
Nicole Peters, Peters Transport GmbH
"Thanks to bloo.school 4 Management, we were able to put our marketing and sales on a completely new footing.
The Smart Market Fit program is our next building block to further deepen our skills and use AI effectively."
Jürgen Müller, Immobilien Müller KG
"The bloola Smart Market Fit course enabled me to build new offerings specifically on real customer needs and sound trend research, and to replace the lost revenue due to AI implementation at our clients with these new offerings.
Thanks to the structured process, I was able to clearly identify market opportunities and systematically translate ideas into valid, market-relevant services. I recommend this course to anyone who wants to develop offerings that are not only creative, but also strategic and demonstrably in demand."
Julia Mertens, JM Designs
"I would never have thought that legally compliant AI would play a role in our mechanical engineering industry so quickly. Thanks to the training opportunities, we were able to quickly apply artificial intelligence to our sales and marketing. That helps enormously in difficult times and I would like to thank Lars-Thorsten's team for that."
Peter Harke, Pneumo Mechanical Engineering
Why this course is different
Unique in the DACH region: Combination of market strategy + AI practice + prompt library.
"This course doesn't save time - it saves years of false assumptions."
Expert knowledge
How to get started
- Register for the free live webinar.
- Learn how AI is revolutionizing market analysis and target group work.
- Find out how to set up your system with the Smart Market Fit course.
The webinar lasts 20 minutes and is free of charge - but limited to 50 participants.
Frequently asked questions
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Your market is changing - do you decide proactively or reactively?
Recognize trends, needs and opportunities - before your competitors do.
👉 Secure your free webinar now - limited to 50 places.